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Trial Soon? Here are 11 Demonstrative Evidence Tips you Cannot Forget

Kenneth J. Lopez, J.D.
By: Kenneth J. Lopez, J.D.

Trial Graphics, Litigation Graphics, Demonstrative Evidence, Litigation Support, Advocacy Graphics, Trial Boards, Information Design

When presenting your case in court, demonstrative evidence (interchangeably referred to as litigation graphics or trial graphics) can be a powerful tool to help convey complex information to a judge or jury. Demonstrative evidence includes visual aids, physical objects, and multimedia presentations that help illustrate key points in a case. Here are 11 timely tips for effectively using demonstrative evidence in trial:

1. Keep it simple: Remember that less is often more when creating demonstrative evidence. Keep your visuals clear and concise, focusing on all key points of your case. Avoid cluttering your presentation with unnecessary details that could confuse or distract the audience. See Litigator & Litigation Consultant Value Added: A "Simple" Final Product

2. Use a variety of formats: Consider using a mix of visual aids, physical objects, and multimedia presentations to keep your audience engaged. Different formats can help reinforce your message and cater to various learning styles. See 5 Ways to Apply Active Teaching Methods for Better Persuasion

3. Call Persuadius: Many organizations and publications have voted us the best demonstrative evidence provider in the country. Contact us at 800.847.9330 or contact@persuadius.com. See also Why Work with Persuadius?

4. Practice with your litigation graphics: Before presenting your demonstrative evidence in court, practice using it. Familiarize yourself with the materials and rehearse your presentation to ensure a smooth and effective delivery. See articles for the keyword "Practice."

5. Tailor your evidence to your audience: When creating your demonstrative evidence, consider the background and knowledge level of the judge or jury. Adjust your visuals and presentation style to cater to your audience and help them better understand your case. See Unveiling the Role of Trial Graphics Specialists

6. Immerse your jury with trial graphics: Scientifically, the best approach is to use an immersive trial method for graphics. See New Study: A Graphically Immersive Trial Presentation Works Best

7. Use a build approach, not static trial graphics: Give the judge and jury every reason to keep paying attention. See Why the “Build” Approach Is Often Preferable to the “Static” Approach to Data

8. Ensure accuracy: Double-check the accuracy of your demonstrative evidence to avoid any mistakes or inaccuracies that could undermine your credibility. Verify facts, figures, and details to ensure your evidence is reliable and trustworthy. Don't try to visually mislead, either. See 5 Demonstrative Evidence Tricks and Cheats to Watch Out For

9. Purge the bullet points: Yes, that's right. Bullet points are anti-persuasive. Why? 1) You are likely to read the bullet points, thus creating the split attention effect; 2) jurors will race you to read the bullet point and not pay attention to what you are saying or what they are reading; 3) Try instead to be more like an Apple presentation. There are no bullet points, yet they are persuasive. 12 Reasons Bullet Points Are Bad (in Trial Graphics or Anywhere)

10. Use visuals to simplify complex concepts: Visual aids should simplify complex or technical information for a lay audience. Use charts, graphs, diagrams, and other visuals to help illustrate complex ideas and make them more understandable. If you don't plan to do a mock trial, you should test your family and colleagues to see whether they achieve that goal. See 5 Rules for How Simple a Trial Presentation Should Be

11. Practice good courtroom etiquette: Remember to follow proper courtroom etiquette when presenting demonstrative evidence in court. Speak clearly, maintain eye contact with the judge or jury, and always be respectful and professional. Be likable!!! See 6 Ways to be a More Likable Trial Lawyer at Trial

Other Persuadius articles related to trial graphics, litigation graphics, and demonstrative evidence:

pretrial trial graphics motions briefs hearings


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