by Ken Lopez Founder & CEO A2L Consulting
Why do so many TV shows and movies include courtroom dramas? Because people love drama, they love to try to figure out who committed the crime, and because they love the clash of right and wrong.
by Theresa Villanueva, Esq. Director, Litigation Consulting A2L Consulting
As we learned recently in following the high-profile litigation between Apple and Samsung over their smartphone patents, patent litigation can affect the very future of a company and can involve billions of dollars.
Ryan H. Flax (Former) Managing Director, Litigation Consulting A2L Consulting
A Q&A about using statistics in litigation with David Schwartz, Ph.D., Nathan Schachtman, Esq. moderated by litigation support specialist Ken Lopez
by Theresa D. Villanueva, Esq. Director, Litigation Consulting A2L Consulting
By: Ryan H. Flax (Former) Managing Director, Litigation Consulting A2L Consulting
At A2L Consulting, we believe that the difference between a good result at trial and a great result can lie in the performance of the trial technician.
By Ryan H. Flax (Former) Managing Director, Litigation Consulting A2L Consulting
by Theresa Villanueva, Esq. Director, Litigation Consulting A2L Consulting
Sales and marketing experts know that the sales process includes a multitude of stages – steps that a purchaser normally experiences before making a decision to buy. As our trial consultants see it, litigators also need to “sell” the judge or jury on the correctness of their client’s position. Therefore, it stands to reason that trial lawyers can learn a good deal from salespeople.
Please see an updated 2014 version of this article here: http://www.a2lc.com/blog/bid/72290/Planning-For-Courtroom-Persuasion-Use-a-Two-Track-Trial-Strategy By Ryan H. Flax (Former) Litigation Consultant What I’m about to encourage will seem elementary to the best litigators, but I’m writing from experience as a litigation consultant and a litigator when I say that many trial attorneys fail to properly develop the necessary two-track strategy for their case -- and lose because of it.
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