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As a seasoned trial consultant with years of experience in the courtroom, I have witnessed countless closing arguments that simply failed to connect the dots. The closing argument is a crucial part of the trial process, as it provides the opportunity to tie up all the loose ends and present your case in a compelling and concise manner. A well-crafted closing argument can truly be the difference between winning and losing a case. In this blog post, I will delve deeper into why it is essential to tie up loose ends throughout the trial, starting from the opening statement.

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by Ken Lopez Founder/CEO A2L Consulting

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Another reason why televised trials are so intriguing is the opportunity they provide for the public to witness the pursuit of justice. People have an inherent desire for fairness and accountability, and televised trials allow them to see firsthand how the legal system upholds these principles. Whether it's a murder trial or a high-stakes corporate lawsuit, viewers can observe the process of presenting evidence, cross-examination, and the deliberation of the jury. This transparency fosters a sense of trust in the legal system and reassures the public that justice is being served.

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by Ken Lopez Founder/CEO A2L Consulting I frequently help lawyers craft presentations – whether it’s the opening statement of a litigator, a pitch presentation for a law firm, or a seminar presentation for a corporate lawyer. And I too am often called upon to speak at events or even off the cuff to a group. After a good bit of trial and error, I have found two nearly foolproof ways of organizing any of these talks that I use almost invariably, whatever the context may be. The great thing about these models is that you can use them in an off-the-cuff speech just as well as you can in a highly scripted presentation. Whether it's the courtroom or your kid's school, these models work wonders. You will come off as inspiring, not just informative. You will appear confident. You will also be seen as following modern presentation styles – the spoken equivalent of using an electronic presentation versus using transparent overhead slides.

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by Ken Lopez Founder & CEO A2L Consulting "I've got a case I might need some help with." That's how it usually starts when someone, usually a first or second chair litigator, reaches out to me at A2L Consulting.

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by Ken Lopez Founder & CEO A2L Consulting

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by Ryan H. Flax, Esq. (Former) Managing Director, Litigation Consulting A2L Consulting

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Jury consultants play a crucial role in ensuring that your witness is fully prepared for testimony. By leveraging their extensive experience in trial law, these consultants help your witness anticipate and tackle tough questions that may arise in the courtroom. This is particularly valuable in high-profile cases where media attention and public scrutiny can be overwhelming. With the guidance of a jury consultant, your witness can develop the confidence and poise necessary to deliver their testimony with utmost clarity and conviction.

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Social media has had a profound impact on jury consulting and voir dire in recent years. With the widespread use of social media platforms like Facebook, Twitter, and Instagram, potential jurors now have the ability to share their opinions and biases with the world more easily than ever before. This has created both opportunities and challenges for jury consultants, who must navigate the complex landscape of social media to identify potential jurors who may be biased or prejudiced.

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by Ken Lopez Founder & CEO A2L Consulting

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by Ken Lopez Founder & CEO A2L Consulting

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by Ken Lopez Founder & CEO A2L Consulting Some people make a habit of denigrating Twitter, saying that its well-known 140-character limit makes it useless for anything substantive. There are several responses. First, it’s possible to link to anything on the Web within a tweet (just use one of the common URL-shortening utilities), so lots more information can be conveyed. Second, a lot of people read more on Twitter than they write. They use it as a sort of personal news feed, scrolling down for a few minutes at a time during the work day to see what’s new. If you pick the right accounts to follow, this works very well.

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by Ken Lopez Founder & CEO A2L Consulting These days, much of the best information available in any area of human endeavor is found on blogs. Litigation and trial topics are no exception. An excellent blog keeps readers up to date and interested in a subject far more effectively than a textbook or even a website. And most blogs are free of charge. Everyone should keep up with blogs in his or her own field. It’s a basic idea of staying abreast of what’s new in your profession. Here is a list of 14 blogs that will be of continuing interest to the trial lawyer, whether aspiring or accomplished. They deal with key issues of courtroom technology, trial tactics, evidence, and persuasion in a sprightly manner.

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by Ken Lopez Founder & CEO A2L Consulting

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