by Ken Lopez Founder/CEO A2L Consulting Yesterday, Legal Times released its annual directory of top legal consultants and vendors, The Best of Legal Times Reader Rankings 2014. While this reader-generated list focuses on Washington, DC, most of the categories have national relevance. In fact, most winning firms, like ours, are national firms who win similar accolades from Legal Times' sister publication, The National Law Journal. 600 firms were in the running for the various categories that include everything from jury consultants to litigation financiers to law firm web design to expert witness providers and much more. I'm very pleased to share the news that A2L Consulting, was voted #1 or #2 in all three of our core service areas. Click the green button at the end of this article to download your free copy of this useful directory.
by Ken Lopez Founder/CEO A2L Consulting A little more than a month ago, I surveyed our readership and asked, "how does in-house counsel hire outside litigation counsel?" Six possible answers were presented in random order. In-house chooses the lowest priced firm from a group of approved firms. In-house hires the best litigator based on prior experience. In-house hires the best litigator based on their reputation. In-house hires their litigator friends and former (or future) colleagues. In-house hires the litigator most likely to generate a win. Finally, a write-in field for other responses answers Having worked in the litigation industry for more than 20 years and seeing favoritism trump skill plenty of times, I expected some cynicism to show through in the answers provided. However, even with that expectation, I was still very surprised with the results.
by Ken Lopez Founder/CEO A2L Consulting If you can learn the secrets of how mock jurors commonly behave during mock trial deliberations, you will be better positioned to win at trial. These behavior patterns are understandably foreign since most people see mock juries deliberate infrequently. However, when you are a jury consultant, mock trials are routine, and repeat behavior patterns become clear over a long career. Surprisingly, it turns out that no matter where you go in the country, mock jurors tend to act in similar ways. Although there are venue-specific idiosyncrasies, mock jurors act quite similarly from locale to locale. If you understand the questions they almost always ask, the order of deliberations they usually follow and how mock juries address damages almost every time, you will be far ahead of almost all of your peers. We at A2L have put together a free 75-minute webinar, 12 Things Every Mock Juror Ever Has Said. It will be conducted live on December 9, 2014 at 1:30pm ET and is designed to share A2L's accumulated knowledge about mock jurors. Click here to register for it for free.
by Elise Jefferson, M.A. A2L Consulting
by Ken Lopez Founder/CEO A2L Consulting Since 2011, hundreds of thousands of people have visited A2L's website and industry-leading litigation blog, The Litigation Consulting Report. They come to research A2L's litigation support services, they come to learn how to improve their results as litigators and litigation support professionals, and many come to download a free litigation e-book or watch a free litigation webinar.
Group dynamics play a significant role in shaping our behaviors and attitudes towards others. This is evident in the phenomenon of in-group bias, where individuals tend to show favoritism towards others who share their identity. In the context of a legal case, understanding and leveraging this bias can be advantageous in swaying the jury's decision in favor of your client.
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