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Kenneth J. Lopez, J.D.

Kenneth J. Lopez, J.D.
While attending the Delaware Law School in the early 1990s, Ken taught himself computer animation as a hobby. That hobby, combined with his law degree and a degree in economics from the University of Mary Washington, helped launch his career in litigation consulting.

In 1995, he founded his first company, A2L Consulting, where he served as its President/CEO for nearly 25 years. A2L provided litigation support services to all of the nation’s top law firms and their clients around the world. Often called upon when the dollars at stake are high, A2L’s services included helping to predict how judges and juries will react to a case (i.e., jury consulting and mock trials), the creation of sophisticated visual evidence used to persuade judges and juries (i.e., litigation graphics and 3D animation), and the deployment and use of state-of-the-art technology in the courtroom (i.e., hotseaters and trial technicians).

Ken launched LawProspecter in 2007, a first-of-its-kind software company that provided information about litigation and who was involved in it. In 2020, Ken launched OurHistoryMuseum, a crowdsourced history museum, which he continues to run.

Bestselling business author Dan Pink highlighted A2L in his book, A Whole New Mind: Why Right-Brainers Will Rule the Future, and Ken has been quoted by many news outlets including the Wall Street Journal, Inc., NBC News, Wired, the Washington Post, and the BBC.

Recently, the readers of LegalTimes voted A2L “best jury consultants” and “best trial consultants,” and readers of the National Law Journal voted A2L “Best Demonstrative Evidence provider” in the country. Many other publications have held similar votes and ranked A2L at the top of a key category. The American Bar Association named A2L’s blog, where Ken and his colleagues publish weekly, one of the top 100 blogs in the legal industry and one of the top 10 litigation blogs.

In 2013, Virginia’s Governor appointed Ken to a four-year term on the University of Mary Washington’s Board of Visitors. He has also served on the Dean’s National Advisory Board of Delaware Law School and various local and business boards and advisory groups.

In 2023 Ken launched Persuadius, a litigation consulting company that has picked up where A2L left off.

Despite an interesting and varied career, Ken still lists his top passion and proudest accomplishment as “father of triplet girls born in 2008.”

You can reach Ken Lopez at ken@persuadius.com or 800.847.9330
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Recent Posts

Trial lawyers often rely on their instincts and experience to determine which potential jurors might be good or bad for their case. However, research and post-trial jury interviews have shown that these instincts can often be misguided and false. Many attorneys have shared stories of jurors who turned out to be unexpectedly favorable or unfavorable to their case, proving that preconceived impressions about jurors can be unreliable.

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting There are a half-dozen annual surveys in the legal industry that ask lawyers and legal industry experts, "who are the best litigation support vendors?" The annual Best of LegalTimes survey is one of the premier surveys in this group. Other high-quality legal industry surveys include those by The New York Law Journal, The National Law Journal, and The Recorder.

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting Nancy Duarte is a well-known graphic designer, author and speaker who is probably best known for helping Al Gore put together his slide presentation for An Inconvenient Truth. The design philosophy and communication lessons she espouses are equally valuable to corporate presenters and litigators preparing trial presentations.

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting

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by Ken Lopez Founder/CEO A2L Consulting

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Compared with even the largest law firms, we go to trial a lot. After all, even the busiest litigators in major firms try at most 30 cases in their lifetimes. We consult on many more cases than that in a year. Indeed, we have spent 20 years going to trial, and our clients are mostly major law firms that are working on very high-stakes cases.

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by Larry Carson President Smith & Carson

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