by Theresa D. Villanueva, Esq. Director, Litigation Consulting A2L Consulting
At A2L Consulting, we believe that the difference between a good result at trial and a great result can lie in the performance of the trial technician.
by Theresa Villanueva, Esq. Director, Litigation Consulting A2L Consulting
Forty-five states may have mandatory continuing legal education (CLE) requirements for attorneys – but all litigators and litigation support staff, wherever they are located, have a duty to stay informed and maintain their skills. Whether you are a first chair litigator or a litigation paralegal, given the pace of change in trial technology and trial strategy, it can be a challenge just to keep up with the latest trends.
Usually, the vast majority of the time that a litigation consultant will spend with a trial team focuses on jury selection, mock trials, witness preparation, opening statement and expert testimony. A litigation consultant will usually spend less than ten percent of his or her time in supporting a trial team in its development of the closing argument. This is very curious, because closing arguments are a critical part of any trial. They are the last words jurors will hear out of your mouth, and they are the punctuation mark on your case and the story you have developed.
Indata's Trial Director has become the dominant trial presentation specialty software, second only to PowerPoint in courtroom use. It is a powerful tool that is available to trial lawyers and to litigation consultants and represents the state of the art.
The old-fashioned deposition, with the court reporter recording every word and producing a written transcript, is giving way to the video deposition, which permits a jury and judge to actually see the witness and get a feeling for his or her style and credibility that can’t be obtained by looking at a printed page. In addition, the witness’s body language, which was completely opaque in a written deposition, is now available to the jury.
TrialDirector, a trial presentation software package produced by InData, is an indispensable aid to the presentation of electronic and other evidence at trial. There is a reason why this product has claimed the majority of the market share for trial presentation software for more than 10 years: It can actually make it interesting for a jury or other fact-finder to listen to a witness testify about corporate balance sheets, long-ago emails, and other documents that can be fatally boring and lose the attention of the fact-finder.
In our 16 years in the trial presentation business, and after consulting on more than 10,000 cases, we still hear litigators concerned that their trial presentation/litigation graphics might somehow look “too slick” and will distract the jurors, or will somehow focus attention on the relative wealth of our client who is able to afford “fancy graphics.” In the early 1990s, this was a valid question. No one had used PowerPoint, no one had a cell phone – let alone a smart phone -- few people had personal computers, and most of those had black screens with green text. That is no longer the case. Technology has penetrated into every part of the United States and indeed into most of the world. A 2011 report from the Pew Research Center’s Internet and American Life Project indicates that 85 percent of U.S. adults own a cellphone, 52 percent own a laptop computer, four percent own a tablet, and only nine percent do not own any of these or other devices covered in the study. Those numbers will only increase. According to Robert Gaskins, the creator of PowerPoint, more than 500 million people worldwide use PowerPoint, with over 30 million PowerPoint presentations being made every day. Trial consultant Robb Helt, at the end of a trial in rural Arkansas, was able to talk with the jurors about the use of trial presentation technology/trial techncians in their just-completed trial. Helt found that the theory that jurors are uncomfortable with technology had been “blown away” by this “down home” jury. These jurors were not only comfortable with trial presentation technology – they expected to see it.
As litigation has become more complex and technology has advanced over the years, a new profession has emerged – that of trial technician. This profession is relatively new in the legal marketplace, so much so that the title still varies considerably: These individuals can be called trial consultant, courtroom technology specialist, hot seat operator or simply trial tech. By any name, trial technicians perform three key litigation tasks: Organizing and preparing documents, video and other evidence to be used at trial. Setting up the war room and courtroom electronics consistent with local court rules. Running the trial presentation software and equipment during trial so that trial counsel can see any document, video or exhibit on a momentʼs notice and so that the presentation runs so flawlessly that the fact-finder focuses only on the evidence, not the method of presentation. Excellent trial technicians are not easy to find and are rarely available on short notice. Animators at Law has offered trial technician services to litigation teams around the world since the mid-1990s. This article summarizes some of what we have learned in 16 years, but, for a more comprehensive 20-point pre-engagement checklist, I encourage you to download our free whitepaper: 20 Things You Must Know Before Engaging Your Next Trial Technician, Trial Consultant or Hot Seat Operator. There are several key considerations to appreciate when hiring a trial tech for your next litigation matter. First, quality varies widely, as does price. One should expect to pay between $125 and $400 per hour with an average rate of $200 per hour. Hours worked per day will usually be between 10 and 20 during trial. To help trial teams manage cost predictably, our firm recently pioneered flat rate pricing for trial technician services. In selecting a trial tech, there is no substitute for real courtroom experience. Experienced trial techs have survived technology failures, power failures and weather-related failures many times over. Great trial technicians have successfully run dozens or hundreds of trials and hearings and can provide the names of those cases and names of the attorneys involved. When interviewing, as you would for any vendor, check at least three references. Great trial technicians are often in the center of the court but are never the center of attention. Part of the trial tech’s skill set must be an ability to comfortably disappear into the background. When he or she is doing the job right, no one is looking at him or her. Outstanding trial technicians must be true Renaissance technology people. Not only must they be able to authoritatively run the latest versions of trial presentation software like Sanction or Trial Director, they must be able to sort out complex versioning issues with PowerPoint, diagnose hard drive problems, mass-rename files, handle unheard-of image formats and much more. Again, experience makes the difference. For more information about this emerging profession and a pre-engagement hiring discussion checklist, see our free downloadable article offering a 20 point trial technician skill set and trait guide. Trial technicians add an enormously disproportionate amount of value to a trial team with the budget to hire one. Instead of focusing on the availability of documents and evidence, the proper functioning of courtroom and war room technology and overcoming technological hiccups in real time, litigators can focus on careful strategic trial preparation of arguments, experts and witnesses. With some carefully planned discussions, litigation teams evaluating the addition of a trial technician to the courtroom support team can virtually guarantee success.
Whether a $5 million trial or litigation involving hundreds of billions of dollars, Persuadius (formerly A2L) almost always uses document call-out trial exhibits as part of its trial presentation. They are a time-tested and effective tool for highlighting key portions of a document in evidence. Sometimes, these call-outs are done on the fly by the Trial Director by our on-site trial technicians, and sometimes, these are created using PowerPoint. Regardless of the tool used, care should be taken to consider the most persuasive design for the point a litigator is trying to make. All too often, stock designs that highlight black text in electronic yellow highlighter or faux-torn paper tear-outs are used to emphasize key text. Sometimes, these approaches are adequate. Other times, you are missing out on a key opportunity to persuade. Persuadius (formerly A2L) was hired by The U.S. Department of Justice to produce a group of trial exhibits to defend against injury claims in a rescue helicopter landing. One key case theme required us to emphasize that it was the duty of the hospital to stop traffic rather than anyone on the helicopter or at air traffic control. We arranged the key call-out language inside a stop sign shape to make this point. When combined with emphasis by the litigator, I believe the message of "STOP" was unforgettable. Articles related to practice, trial preparation and trial presentation that you may also like include:
Animators at Law is now offering flat-fee pricing for both demonstrative evidence consulting services AND trial technician/courtroom hot-seat consulting services. Animators at Law pioneered flat-fee arrangements for trial graphics consulting in 2009. Now, this popular pricing model is offered coast-to-coast for trial technician/hot-seat services. Gone forever are the days of unpredictable trial technician invoices and uncomfortable conversations between inside and outside counsel. With this flat-fee pricing model, Animators at Law clients are now enjoying:
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